Advantages of bpm'online Email Marketing Software Singapore
Tracking lead sources
The system not only helps to track visitor behavior on your website, but also enables you to identify lead generation channels and sources. All information is collected in the lead profiles and is also displayed in dashboard analytics. Track lead sources to evaluate the effectiveness of lead generation channels used in your marketing campaigns and focus your efforts on the best performing channels.
History of customers’ events
Use bpm’online marketing to track customers’ preferences and their buying behavior: website browsing, history of quotes and orders, etc. Search and segment your database in any number of ways and increase chances of transforming prospects into customers by building personalized communication strategies.
Personalize your communications with customers to increase sales. Start emails with a personal greeting and personalize email content using macros in bpm’online marketing.