CRM in Malaysia


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The main factor determining the success and efficiency of any company is the constant interaction with the buyers of goods or services, as a result of which the competitiveness of the enterprise and its profit increase. However, with the growth of your business, it becomes harder and harder to manage all the important data on your customers at the same time completing routine yet vital everyday tasks. And it is exactly the right time to implement a powerful processes automation software – CRM (Customer Relationship Management) system in other words. CRM helps to organize and structure the relations with clients, which include their acquisition, development and retention, as well as to gather the necessary information that can be used to build business and mutually beneficial relations with the customers. What is more, proper software will help you to automate core tasks, reducing the possibility of error.

Malaysia is a continuously evolving country, and its business environment is in the stage of a rapid growth as well, as market demand is pretty high. Nowadays, Malaysia provides a lot of opportunities for businesses operating in various fields. Still these businesses need a proper software to succeed ensuring top-notch customer experience. Malaysian companies should pay their distinct attention to world famous, credible vendors, which provide powerful solutions that will enable them to stay agile, will match their specific requirements and will help to achieve their business goals faster than ever.

Advantages of implementing bpm'online sales CRM in Malaysia

Analytics on leads

Approach prospects in a smart way with bpm’online analytic tools for lead management. Use the dashboards to analyze statistics on leads, such as number and quality of the new leads, conversion rate, etc. All this will help to increase the conversion of prospects into the sales-ready opportunities. Moreover, with bpm’online, you are able to identify the most effective lead generation channels, which will allow to concentrate on the most efficient ones.

Field sales management

Create the schedule of visits for each sales rep and monitor the exact visits with the help of geo-tags: sales manager has just to check-in the location. Set the rules for working "in the fields" with different categories of customers. The system can promptly hint on the appropriate actions at each step of your visit to the customer: check-in, goods display monitoring, demo, product selection or placing an order. Each field sales representative can place the results on record in the system immediately after the meeting.

Contract management

Easily manage all contracts, related specifications and additional agreements using bpm’online sales. Attach electronic versions and copies of contracts, keep track of contracts details and history of amendments. Create contracts manually or automatically based on the orders. Easily automate the process of contract approval using pre-set templates; the system automatically notify the owner when the document is approved. Track the effectiveness of deal closure and identify gaps in the sales strategy.


Boost your marketing, sales and service performance with bpm’online!

Bpm’online was named a Leader in The Forrester Wave™:
CRM Suites for Midsize Organizations, 2016.
In addition, bpm’online has been recognized as a Strong Performer
in The Forrester Wave™: Sales Force Automation Solutions, 2017,
The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, 2016;
The Forrester Wave™: Customer Service Solutions For Midsize Teams, 2017;
The Forrester Wave™: Dynamic Case Management, Q1 2018
and The Forrester Wave™: Digital Process Automation for Wide Deployments, Q1 2019.

Bpm’online has been named a Challenger in the Gartner Magic Quadrant for Sales Force Automation, 2018, 2017, 2016 and the Gartner Magic Quadrant for CRM Lead Management, 2017, 2016; recognized in the Gartner Magic Quadrant for the CRM Customer Engagement Center, 2018, 2017, 2016, 2015, included into the Gartner Magic Quadrant for Intelligent Business Process Management Suites, 2017 and Gartner Magic Quadrant for Enterprise High-Productivity Application Platform as a Service, 2018.

Nucleus Research consecutively positioned bpm’online in the Leaders Quadrant of the Nucleus CRM Technology Value Matrix 1H 2018 for its unprecedented agility to modify processes on the fly.

Ovum, one of the leading global technology research and advisory firms worldwide, has Bpm’online named among the world’s top 10 CRM vendors in latest Ovum CRM Decision Matrix. Bpm’online has been recognized for its process-centric approach and intuitive platform.

CRM Magazine, the leading publication of the industry, recognized bpm'online as a Leader in the Midmarket CRM Suite and Sales Force Automation categories, as well as named the One to Watch in the Enterprise CRM Suite in the CRM Market Awards 2018. This is the fourth year in a row that bpm'online made it onto the leaderboard in the Midmarket CRM Suite category, with superb scores all around.

Bpm’online has been honored as Gold Stevie® Award Winner for the Best Relationship Management Solution of the Year in the 11th Annual International Business Awards. Winners were selected from over 3,500 nominations; bpm'online was named the winner of a Gold Stevie® Award in the Digital Process Automation Solution category in The 17th Annual American Business Awards®. Winners were selected from over 3,800 nominations.

In 2015 for the second time in a row bpm’online is selected as ISM Top 15 CRM Award winner by, ISM Inc., Customer-Centric Strategic Advisors. The company is positioned as a leader in the fast-paced CRM industry.

Bpm’online received a 2015 CRN® Enterprise App Award for its bpm’online mobile CRM application. Bpm’online’s mobile app was selected by a CRN editorial panel based on a combination of critical factors including functionality; suitability to task; ease of use; innovation; and potential value to solution providers, their customers and the market in general.

Bpm’online has been named as Leader in CRM Software and Business Process Management Grid® Reports by G2 Crowd, Summer 2018.

Bpm’online has been recognized as a winner in the CRM Watchlist 2019 award

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which allows you to select the edition that best fits your business model.

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