What does Mobile Marketing Automation mean?
Mobile marketing automation is a software that allows to stay mobile providing accessibility to all the required information from any portable device: smartphone, tablet or laptop. It helps to optimize mobile experience and manage your marketing tasks wherever you are.
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Website event tracking
- Website event tracking
- From the first visit to a site, the visitor’s web browser gathers information about pages visited, website paths and time spent on the site.
- When registering, all the information in the visitor’s cookie files is sent to bpm’online marketing and added to a lead’s profile.
- Use bpm’online marketing to plan and manage all events: promotions, advertising campaigns, conferences, webinars and other off- and on-line activities.
- The system allows to track dates and locations, segment target audience based on required criteria, plan budget and assign team, as well as track responses connected to event.