What does CRM system stand for?

CRM stands for Customer Relationship Management. CRM systems use cutting-edge technology to automate every aspect of your business processes to develop your business and increase revenue.

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What does CRM mean?

In a hypercompetitive environment, businesses need to overcome various obstacles if they want to stay ahead of the curve. Your marketing department has to manage sophisticated marketing campaigns, while your sales team needs to balance multiple responsibilities like opportunity management, sales forecasting and field sales management. At the same time, your customer support needs to process large volumes of inquiries if they want to deliver customer service of the highest quality. Luckily, bpm’online CRM is capable of boosting your business to create strong relationships with your clients and increase profits. Bpm’online products merge marketing, sales and customer service, efficiently managing the complete customer journey – from lead to order to ongoing account maintenance.

Advantages of bpm’online CRM

Business process automation

Bpm’online software effortlessly connects the dots between marketing, sales and service and delivers end-to-end processes to efficiently manage every single stage of customer interaction – from initial contact to repeat loyal sales.

Intuitive interface

The engaging interface of bpm’online transforms the way you use enterprise software. The system is user-friendly and easy to navigate. Bpm’online uses intuitive design language and the interface is as simple as your favorite social network.

Deployment availability

Bpm'online products are built on a single platform and available in both Cloud (SaaS) and On-Site. You can access the system from the servers of a certified service provider or use the application hosted on the in-house servers of the company.

Boost your marketing, sales and service processes with bpm’online CRM system!

Bpm’online marketing

Enhance your marketing team with the following features:

  • Customer database segmentation
  • Marketing campaign automation
  • Lead generation and distribution
  • Email marketing tools
  • Event management
  • Collaboration tools
  • Knowledge management
  • Integration capabilities

Bpm’online sales

Upgrade your sales department with these essential features:

  • Customer database management
  • Social media integration
  • Lead management
  • Sales forecasting tools
  • Opportunity management
  • Field force automation
  • Document management
  • Mobile sales capabilities
  • Complex data analytics

Bpm’online service

Transform your helpdesk with the following features:

  • 360° view of customer database
  • Omnichannel communication tools
  • Business process management
  • Contact center automation
  • Case and incident management
  • Service catalog management
  • Service level management
  • Knowledge management

Bpm’online was named a Leader in The Forrester Wave™:
CRM Suites for Midsize Organizations, 2016.
In addition, bpm’online has been recognized as a Strong Performer
in The Forrester Wave™: Sales Force Automation Solutions, 2017,
The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, 2016;
The Forrester Wave™: Customer Service Solutions For Midsize Teams, 2017
and The Forrester Wave™: Dynamic Case Management, Q1 2018.

Bpm’online has been named a Challenger in the Gartner Magic Quadrant for Sales Force Automation, 2018, 2017, 2016 and the Gartner Magic Quadrant for CRM Lead Management, 2017, 2016; recognized in the Gartner Magic Quadrant for the CRM Customer Engagement Center, 2018, 2017, 2016, 2015, included into the Gartner Magic Quadrant for Intelligent Business Process Management Suites, 2017 and Gartner Magic Quadrant for Enterprise High-Productivity Application Platform as a Service, 2018.

Nucleus Research consecutively positioned bpm’online in the Leaders Quadrant of the Nucleus CRM Technology Value Matrix 1H 2018 for its unprecedented agility to modify processes on the fly.

Ovum, one of the leading global technology research and advisory firms worldwide, has Bpm’online named among the world’s top 10 CRM vendors in latest Ovum CRM Decision Matrix. Bpm’online has been recognized for its process-centric approach and intuitive platform.

CRM Magazine, the leading publication of the industry, recognized bpm'online as a Leader in the Midmarket CRM Suite and Sales Force Automation categories, as well as named the One to Watch in the Enterprise CRM Suite in the CRM Market Awards 2018. This is the fourth year in a row that bpm'online made it onto the leaderboard in the Midmarket CRM Suite category, with superb scores all around.

bpm’online has been honored as Gold Stevie® Award Winner for the Best Relationship Management Solution of the Year in the 11th Annual International Business Awards. Winners were selected from over 3,500 nominations.

In 2015 for the second time in a row bpm’online is selected as ISM Top 15 CRM Award winner by, ISM Inc., Customer-Centric Strategic Advisors. The company is positioned as a leader in the fast-paced CRM industry.

Bpm’online received a 2015 CRN® Enterprise App Award for its bpm’online mobile CRM application. Bpm’online’s mobile app was selected by a CRN editorial panel based on a combination of critical factors including functionality; suitability to task; ease of use; innovation; and potential value to solution providers, their customers and the market in general.

Bpm’online has been named a Leader in CRM Software and Business Process Management Grid® Reports by G2 Crowd, Summer 2018.

Bpm’online named a CRM Watchlist 2016 winner among the top global CRM vendors.

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