Obtain a complete view of your customers. Store various information about your customer including industry, company size, geography, noteworthy events, contacts’ career history, financial information, and more. Get to know your customers better, understand their preferences and build efficient personalized communications.
Communication options and preferred channels
Automatically update email addresses based on mass mail campaign results. You can track customer engagement on various channels and then use this information to build the most successful communications.
Data cleansing and merge duplicates
Keep your customer database up-to-date and accurate. The system provides all the necessary tools data cleansing and contact duplicates merge.
Segmentation based on customers’ profiles
Segment your database and build data samples of any complexity. Use socio-demographic data, financial products and services used, and campaign reports to build customer segments with similar behavior. Add segments to mass mail or events with a click of a mouse.