The key difference between CRM and BPM
CRM. As you know, CRM stands for Customer Relationship Management. It is crucially important to implement an excellent CRM solution if you want to create long-term relationships with your clients, maintain a constant dialog with your patrons and establish a community of loyal customers. Bpm’online CRM takes care of all interactions with your customers and automates contact management, lead management, case management and handles analytics on a whole new level.
BPM. At its core, BPM is a technological solution that uses a wide range of automation tools for the entire cycle of process management: modeling, execution and monitoring. By automating business processes, the system gives your company an opportunity to deliver more results with fewer efforts. Bpm’online is a global provider of customer relationship management (CRM) that is powered by a robust BPM engine. You can shape, optimize and track processes that are customized to your specific business needs. The beauty and the core value of bpm’online products is the agility to change processes faster than ever and align marketing, sales and service on a single platform.
Benefits of bpm’online CRM
Business process automation
Bpm’online CRM effortlessly merges marketing, sales and service to efficiently manage every stage of customer interaction. The software provides tools that enable companies to build strong relationships with their customers with customer-facing processes.
Design-wise, bpm’online CRM is a true masterpiece. The intuitive interface of the automation software revamps the way you use CRM. The interface is engaging and truly easy to navigate.
Bpm'online products are built on a single platform and available in both Cloud (SaaS) and On-Site deployments.
Boost your marketing, sales and service processes with bpm’online CRM!
Enhance your marketing team with the following features:
- Customer database segmentation
- Marketing campaign automation
- Lead generation and distribution
- Email marketing tools
- Event management
- Collaboration tools
- Knowledge management
- Integration capabilities
Upgrade your sales department with these essential features:
- Customer database management
- Social media integration
- Lead management
- Sales forecasting tools
- Opportunity management
- Field force automation
- Document management
- Mobile sales capabilities
- Complex data analytics
Bpm’online has been widely recognized by key industry analysts and has received multiple prestigious awards
Bpm’online was named a Leader in The Forrester Wave™: CRM Suites for Midsize Organizations, 2016. Recognition as a Leader in this prestigious CRM evaluation was preceded by bpm’online’s significant investment into innovation and continuous enhancement of its products to serve the evolving needs of businesses globally.
Bpm’online was recognized in Gartner’s 2016 Magic Quadrant for Sales Force Automation, included in Gartner’s 2016 Magic Quadrant for CRM Lead Management, and recognized in latest Gartner 2016 Magic Quadrant for the CRM Customer Engagement Center.
Bpm’online has been named a 'Strong Performer' in The Forrester Wave™: CRM Suites For Midsize Organizations, Q1 2015 evaluation. According to the report, bpm’online received the highest overall score for the current offering among Strong Performers.
Nucleus Research consecutively positioned bpm’online in the Leaders Quadrant of the CRM Value Matrix 2H 2016 for its unprecedented agility to modify processes on the fly.
Ovum, one of the leading global technology research and advisory firms worldwide, has Bpm’online named among the world’s top 10 CRM vendors in latest Ovum CRM Decision Matrix. Bpm’online has been recognized for its process-centric approach and intuitive platform.
CRM Magazine, the leading publication of the industry, named bpm’online the Leader in the Sales Force Automation and Midmarket CRM categories of the 2016 CRM Market Awards. This is the second year in a row that bpm'online made it onto the leaderboard in both categories, with impressive scores all around.
bpm’online has been honored as Gold Stevie® Award Winner for the Best Relationship Management Solution of the Year in the 11th Annual International Business Awards. Winners were selected from over 3,500 nominations.
CRM Magazine, the leading publication of the industry, named bpm’online the Leader in the Midmarket CRM and Sales Force Automation categories of the 2015 CRM Market Awards. The company is the only vendor in the Midmarket CRM category to receive a 4.0 or better for every criterion.
Bpm'online’s customer and Europe’s leading B2B sales accelerator, SCi Sales Group, has become a winner of 2014 ROI Award for the 1281% return on investment that it received after implementing bpm'online CRM.
In 2015 for the second time in a row bpm’online is selected as ISM Top 15 CRM Award winner by, ISM Inc., Customer-Centric Strategic Advisors. The company is positioned as a leader in the fast-paced CRM industry.
Bpm’online received a 2015 CRN® Enterprise App Award for its bpm’online mobile CRM application. Bpm’online’s mobile app was selected by a CRN editorial panel based on a combination of critical factors including functionality; suitability to task; ease of use; innovation; and potential value to solution providers, their customers and the market in general.
bpm’online is proud to be named the winner of the European IT & Software Excellence Awards 2013 - the pan-European awards event for IT, ISV and Telecoms channels.
Bpm’online named a CRM Watchlist 2016 winner among the top global CRM vendors.
Bpm'online CRM has won the 2015 CRM Excellence Award, presented by CUSTOMER magazine. The 16th annual award has recognized bpm'online for being a true CRM partner to its customers and clients.
bpm’online was voted a ‘Customer Service Rising Star’ by CRM Magazine. The award is designed to recognize cutting-edge vendors whose products are “Meeting—and exceeding—customer needs.
In 2011 bpm'online was titled the CRM Idol 2011 in EMEA region. The judges of the contest evaluated bpm'online CRM as one of the most elegant process-based CRM applications.