Bpm'online, whose unique process-driven CRM for marketing, sales and service helps thousands of organizations win more customers, has been included in the September 2016 Gartner Magic Quadrant for CRM Lead Management based on its completeness of vision and ability to execute.

Digital transformation is one of the most viable strategies to accelerate business activities, processes, competencies and models, and to fully leverage the opportunities available through digital technology. Successful companies are leveraging digital transformation to become more customer-centric while enhancing their operational processes to accommodate new customer behavior. 77 % of businesses state that digital transformation is their first strategic priority.

77% of businesses state that digital transformation is their first strategic priority. However, digital transformation is the ultimate challenge for the majority of modern businesses. Throughout 2017, insufficient business process management (BPM) will prevent 80% of organizations from achieving the desired outcomes of their digital business strategies. Download this eBook and learn how to master digital transformation with CRM powered by BPM technology.

CRM buyer’s guide

Category: 
Thought leadership
Studies show that 70% of high-performing companies are using a business process management platform to handle their processes. However, when one looks more closely it becomes apparent that 43% of companies do not use their CRM potential to its max. Download this guide to learn how to choose a CRM system that perfectly fits your organization.
Recent studies predict that by 2017 about 70% of successful digital business models will rely on dynamic processes designed to evolve with customer needs. Download this eBook to learn how to streamline business processes, while improving efficiency in order to keep up with the pace of digital transformation.
Join our upcoming webinar to learn about the new milestones in business process management engine evolution, as well as new tools for marketing, sales and service automation available in bpm’online ver. 7.7 Register for the webinar and be the first to learn about the bpm’online platform’s latest major update!

Recent studies demonstrate that aligned organizations achieve an average of 32% annual revenue growth while less aligned companies report an average of 7% decline in revenue. Savvy businesses, in response to the changing model of customer behavior, are eliminating the boundaries between customer facing departments for a smooth customer experience. However, in some cases an intersection of marketing, sales, and service units faces a number of barriers that have to be considered when going through the alignment process.

Bpm’online has invited Paul Greenberg, the author of the best-selling ‘CRM at the Speed of Light’, Managing Principal of The 56 Group, LLC, to share his expert perspective on the values of aligning marketing, sales and service teams around the right processes and technologies.
Bpm’online in alliance with our trusted partner BrainSell, invite you to join the CRM best practice webinar on the values of a process-driven CRM compared to the traditional CRM. Join the webinar to learn how a process-driven CRM helps savvy companies accelerate digital transformation.

Recent studies predict that by 2016, 70% of high-performing companies will be using business process management platform to handle their processes. Moreover, industry’s experts report the shift of the CRM technologies towards processes and specifically to process-driven CRM. No longer traditional CRM is covering the needs of a rapidly changing business environment.  So what are the advantages of a BPM-driven CRM in comparison to the traditional one? What are the benefits of such technology?

Recent studies predict that by 2017 about 70% of high-performing companies will manage their business processes using a business process management (BPM) platform to accommodate growing customer needs. The experts are emphasizing the benefits of combining CRM and BPM technologies, pointing to the importance of incorporating business process management at every stage of customer journey. Forrester estimates the global BPM market growth from $4.4 billion in 2012 to $7.6 billion in 2016.

Nucleus Research, a leading provider of value-faced technology research and advice, evaluated a major new version of bpm’online award-winning platform that was released on July 1, 2015. According to the Research Note “…bpm’online’s 7.6 release includes new features across the board for marketing, sales, and service that will drive incremental benefits for existing users.”

Watch the video to learn how bpm’online 7.6 can help users boost productivity on each stage of customer interactions, delivering extended capabilities for omnichannel communications and enhanced data management tools.

CRM is essential to achieve a successful and thriving business. A good CRM application can help you track all interactions between your company and its customers and can assist you in developing an ongoing relationship with your clients, even after that first point of sale.

Bpm’online has been named a 'Strong Performer' in The Forrester Wave™: CRM Suites For Midsize Organizations, Q1 2015 evaluation. According to the report, bpm’online received the highest score for the current offering among Strong Performers.
Download this complimentary copy of the latest Forrester report to learn more about the current state of the CRM market landscape, and find out why bpm'online received the highest ranking for the current offering among Strong Performers.

 
Bpm’online Networking Day is a one-day fast-paced event held on April 10, 2015 in Boston, MA. It brought together CRM industry experts, channel partners and bpm’online community members, all of whom got the unique opportunity to meet and collaborate in the informal atmosphere, as well as share great insights, ideas, and best practices.

Go to the event page to get more information, download presentations and check out the photo gallery.

Top CRM trends to watch for in 2015

Category: 
Thought leadership

Business process management behind CRM With the new customer flow being sourced from the variety of channels, a sufficient business process management gains unavoidable value, becoming a crucial part of successful management of the ever-changing customer journey. The CRM products powered by the business process management engine, will deliver better ROI to the organizations in 2015.

Bpm’online has been highlighted in a recent primary research study ‘Next-generation CRM: All about Business Process Excellence’ by Hypatia Research Group, an industry analyst and technology market research firm. The study delivers high impact market intelligence, industry benchmarking and best practice on how businesses can benefit from merging business process management (BPM) and customer relationship management (CRM) approaches.

How to Increase Real Estate Agent Productivity

Category: 
Product overview

What is the perfect day of a real estate agent? This is the day when he doesn’t waste time on routine operations like data search, but spends more time with customers, closing more deals. Read through this guide to learn how implementing a comprehensive real estate solution can help agents to become ‘rock stars’ in the industry.

The webinar discloses the next-generation sales and marketing platform for real estate companies. Learn how to help real estate agencies close more deals, reduce costs and better manage business with bpm’online real estate.

In today’s highly competitive environment in order to do interact with their customers more efficiently, many companies are using CRM software to synchronize and organize their sales, marketing and customer service. This software can be particularly useful for realty companies in terms of increasing sales, reducing costs, and transforming the customer experience within property sales and rentals.

Customer Relationship Management (CRM) is a broad term that encompasses all of a company’s interactions with its customers, both potential and current. Gartner analysts report that senior business leaders name growing the business, improving customer satisfaction and responding to changing customer needs as the top priorities for 2013 and 2014.

Business Process Management with bpm'online

Category: 
Product overview

Watch the video to learn how to streamline your business processes with bpm'online CRM by applying smart and simple tools for the entire cycle of process management: modeling, execution and monitoring. Bpm'online CRM allows you to automate processes on the fly, what leads to significant improvements in business performance.

Customer Relationship Management (CRM) software vendors have information and tools that can help your company better manage your customer data and utilize it to both retain and increase business from your customers. With CRM software you can track customer information, order history, phone contacts, payment details, and more. According to the recent survey of Hypatia Research 85% of respondents plan to invest in Customer Data Management solutions within the next 24 months.

Customer Relationship Management (CRM) is simply defined as the model for managing your company’s interactions with its customers, both current and potential. CRM software can assist you with this process by using technology as a way to organize and automate sales, marketing, and customer service.

Process-driven CRM is a term used to describe the blending of Customer Relationship Management (CRM) and Business Process Management (BPM). It entails understanding the importance of internal and external business processes in order to enhance client experience and satisfaction in the most efficient manner possible. Read the blog to learn the ways how a process-driven CRM can benefit your company.

Bpm'online CRM - Customer Data Management

Category: 
Product overview

Watch the video to learn how to manage customer data in bpm'online CRM 7.0 in a structured manner, giving your business rapid and efficient access to vital customer information. Bpm'online CRM allows you to get consolidated data for accounts and contacts, collect information from various sources, including social networks, and store it in a single place.

Keep it Simple

Category: 
Product overview

Bpm'online 7.0 is a simple yet smart tool for customer relationship and business process management. Watch the video to learn how new consumarized interface can lead you to success.
Simple + Smart = Success

Bpm'online Company Overview

Category: 
Product overview

Watch the video to learn how a winning combination of a simple interface and smart tools can take Customer Success to new heights! Furthermore, video describes bpm'online's impressing partner and innovative partner program that empowers complementary technology providers and resellers.

Bpm'online CRM - Know Your Customers!

Category: 
Product overview

Watch the bpm'online CRM 7.0 in action and see how simple yet smart interface gives possibility to segment customers and analyze data, manage customer-related processes, easily customize application to address unique business needs. Know your customers, their buying behavior and preferences well to win their trust.

Gartner analysts say CRM will be a top priority in 2013 and 2014 for enterprise IT spending. Such software enables you to track all you customer-facing processes. If you are considering purchasing CRM software for your company, read about 6 key items you will want to investigate.

How to Succeed With Process-Centric CRM

Category: 
Thought leadership

William Band, Vice President and Principal Analyst at Forrester Research, shares his thoughts and forecasts on emerging CRM trends, and speaks about beneficial outcomes that process-centric CRM provides.

Business Challenges in the Age of the Customer

Category: 
Thought leadership

William Band, Vice President and Principal Analyst at Forrester Research, describes key challenges companies face in ‘the age of the customer’ and tells which competencies they need to acquire in order to adapt to fast changing marketplace.

The webinar reveals insight from the recently released revolutionary bpm'online 7.0 platform. The new user interface of bpm'online CRM has elegant minimalistic design, is intuitive and visually appealing, changing completely a paradigm of work with business software. Learn how to take advantage of the latest bpm'online 7.0 innovations.

What is CRM and why do I need it?

Category: 
Best practices

CRM (Customer Relationship Management) is all about customer communication. CRM software can help a company streamline marketing, customer service, sales pipeline, and more. Will you benefit from implementing the modern CRM approach?

Merging BPM & CRM

Category: 
Thought leadership

Paul Greenberg, CRM industry influencer, speaks about the benefits of merging BPM & CRM, and explains in what way business processes help to fill the gap between information storage and its effective usage.

Bpm'online Spotlight Report by TEC

Category: 
Product overview

Independent industry analysts from Technology Evaluation Centers (TEC) show how bpm'online products can help synergize BPM and CRM and innovate customer experience strategy.

Next-gen & Social CRM

Category: 
Thought leadership

Paul Greenberg, recognized CRM expert, shares his opinion about next-get CRM, social CRM and process-driven CRM.

Key CRM Trends

Category: 
Thought leadership

Paul Greenberg, CRM industry thought leader, outlines the biggest trends in customer relationship management.

Adding Action to the Data

Category: 
Thought leadership

Interview with Suman Pitta, Senior Account Executive and CRM expert at bpm'online, on how blending business process management with CRM can help add action to the data.

The Missing Link in CRM

Category: 
Thought leadership

Is there a missing link in CRM that can drive CRM performance to a new level? The article explains how merging of CRM and BPM enables a business to exceed customer expectations.

Top 4 takeaways from CRM Evolution 2013

Category: 
Best practices

CRM Evolution 2013 is an exclusive event that gathers key thought leaders of the industry, best analysts, consultants and vendors, defines main CRM trends. Customer centricity became a leitmotif of CRM Evolution 2013. We are excited to share some of the main trends and takeaways from the event.

Technology plays a key role in today's business environment, and using the right software can help change the way a company does business and facilitate work practices for both managers and staff.

The role and potential of proper customer data management for CRM strategy is huge. Failure to utilize customer data in the right way can lead to a break-down in the sales, marketing and service cycle. This is where having rich customer data will help provide outstanding customer experience.