Segment builder
Segment your database and build data selections of any complexity. For a truly personalized approach, build custom target segments based on the data stored in the system, such as the history of orders and requests, responses, interests and needs. You can use filters to create dynamic groups of accounts and contacts or create static groups manually.
Work with targeted segments of the audience
Add target audiences to bulk emails or events with the click of a mouse. Use quick filters to divide the audience by interest, role or other criteria and create dynamic folders for audience segments. Alternatively, create static folders and fill them manually. Build personalized campaigns for each segment. Easily generate leads and hand off only warm prospects to sales.
